Network Marketing and The Iceberg Theory

Back in my college days, much of my reading consisted of books pertaining to government, freedom, and philosophy. One of the books I recall from those days was entitled 'Brave New World' by Aldous Huxley. The book was about a futuristic society that was sterile, loveless and had been chemically engineered to produce a seeming paradise for the masses. When trying to explain why things worked in this type of world, the protagonist 'Mustapha Mond' explains that the ideal society is built upon the iceberg, where 95% of the people are below the surface, unseen and unheard.

Whether or not an iceberg is a natural or desirable model for a society is debatable, but it's an established fact that most Network Marketing companies are modeled this way in results if not structure. Statistics indicate that only about 5% of the people involved in Network Marketing rise to a level of success that they're satisfied with. Why is this, and are there things you can do to help yourself become one of the 5% that reaches the tip of the earnings iceberg?

If you're just starting out or contemplating getting involved with a Network Marketing company, you might want to first start with a check-up from the neck up. First, are your goals realistic? Claims of overnight riches are just that! Just as it takes the larger icebergs years to reach their formidable size, so it is with successful Network Marketers. People who are successful in this business have been involved in it for many years. They didn't start off being 'successful' but have learned through many years of experience. They are the kind of people that go to seminars, listen to tapes, read books, allocate resources, and do many other things that help make them one of the 5% that become extremely successful. It's ok to dream big, but also understand that it takes time and effort to become a huge iceberg.

With that in mind, one of the best things that you could do to accelerate your growth in Network Marketing is to find yourself a 'mentor' or role model. It's been said that if you want to be successful at anything, find someone who is successful, and model yourself after them. When joining a business, look for a sponsor or person who is actively involved in the business. Leaders are people who will respond to your email and questions. Leaders are people who will contact you to see how you're doing and if there's anything they can help with you. Heck, leaders might even call you from time to time. The bottom line is, leaders are actively working their business. Look for leaders, and strive to become one yourself.

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